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PRNewswire 21-Sep-2018 8:00 AM
PR Newswire
LONDON, Sept. 21, 2018
LONDON, Sept. 21, 2018 /PRNewswire/ -- Avon Products, Inc. (NYSE:AVP) today will host its 2018 Investor Day and introduce the Company's new long-term strategy to "Open Up Avon" and return to growth.
"We are excited to share our plans to Open Up Avon as we continue to build on the progress we have made in the last eight months to reboot direct selling, modernize the brand, leverage strategic breakouts and begin a cultural transformation," said Jan Zijderveld, Avon CEO. "We have assessed our operations, our markets and value-creating opportunities, and are implementing a plan to make Avon more attractive to beauty entrepreneurs and accessible to more consumers. Critical elements of the plan are expanding recruiting and retaining more Representatives, capturing our share in fast growth areas, opening our eco-system to more third party providers, and ensuring we have the right team and execution rigor. We are confident that these efforts can increase shareholder value and position Avon to become the leading digital social selling beauty company."
Mr. Zijderveld continued, "Avon is grounded by our steadfast commitment to empowering women. Our 'Open Up Avon' strategy will enable us to provide more relevant earnings, contemporary products and meet the dynamic needs of women globally. While transformations of this nature take time, we are already working hard and committed to executing on these new strategic breakout priorities and building the Avon of the future."
At today's event, members of Avon's leadership team will present the core tenets of the strategy including:
Pivoting to a New, Open Avon
Rebooting Avon's Social Selling Proposition
Modernizing Avon's Brand and Unlocking E-Commerce for the Future
Focus on Value Creation and Simplification
Webcast
Today's investor day presentation will begin at 9:00 a.m. EDT and will be webcast live at www.avoninvestor.com.
About Avon Products, Inc.
Avon is the Company that for 130 years has proudly stood for beauty, innovation, optimism and, above all, for women. Avon products include well-recognized and beloved brands such as ANEW, Avon Color, Avon Care, Skin-So-Soft, and Advance Techniques sold through approximately 6 million active independent Avon Sales Representatives. Learn more about Avon and its products at www.avoncompany.com.
Forward-Looking Statements
This material contains "forward-looking statements" that are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995, including statements relating to revenue trends, cost savings, efforts to implement new digital and e-commerce strategies, improved Representative engagement and service, product launches and commercial and digital spend. Because forward-looking statements inherently involve risks and uncertainties, actual future results may differ materially from those expressed or implied by such forward-looking statements. These risks and uncertainties include, but are not limited to, the possibility of business disruption, competitive uncertainties, and general economic and business conditions in Avon's markets as well as the other risks detailed in Avon's filings with the Securities and Exchange Commission. Avon undertakes no obligation to update any statements in this material after it is posted to the Investor Relations section of our website.
Contacts
INVESTORS:
Amy Greene
Vice President, Investor Relations, Avon Products, Inc.
914-935-2172
amy.greene@avon.com
MEDIA:
Chris Wermann
Group Vice President and Chief Communications Officer, Avon Products, Inc.
+ 44(0) 7867185442
chris.wermann@avon.com
View original content:http://www.prnewswire.com/news-releases/avon-products-launches-strategy-to-open-up-avon-and-return-to-growth-300716791.html
SOURCE Avon Products, Inc.