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Business Wire 16-Oct-2019 9:00 AM
New Canadian market introductions include U.S. favourites, Marley Natural™ and Goodship®, as well as new form factors including edibles and CBD beverages
High Park forges strategic partnerships with leading retailers and manufacturers to expedite new products to market
High Park Holdings Ltd. ("High Park"), a subsidiary of Tilray, Inc. (NASDAQ:TLRY), today unveiled the second phase of its adult-use product portfolio set to launch throughout Canada over the course of the next year as permitted by regulations. The expanded broad-based portfolio includes innovative cannabis products and formats, including CBD beverages, edibles, and vape products. High Park also announced a lineup of strategic partners which will help accelerate sales across Canada.
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High Park's brand portfolio (Graphic: Business Wire)
"We believe great brands, consistent quality and product innovation are the engines of an enduring and vibrant cannabis industry," says Adine Fabiani-Carter, High Park's Chief Marketing Officer. "With the next phase of legalization upon us, we're excited to launch beloved brands like Marley Natural and Goodship in Canada while also introducing new formats like CBD-infused beverages through our Labatt Breweries of Canada joint venture, Fluent."
New Brands and Products for the Canadian Market
To expand its existing portfolio of brands in market, High Park will launch celebrated brands Marley Natural and Goodship and new original brands, including The Batch™, Chowie Wowie™, and Rmdy.™, across Canada in the coming months.
Already fixtures of High Park's existing portfolio of world-class brands, Canaca™ and Dubon™ will broaden their product offerings:
High Park's existing brand portfolio also includes Irisa™, Grail™ and Yukon Rove™.
Strategic Partnerships
High Park has formed a number of strategic partnerships positioning itself to lead the adult-use market in Canada by delivering world-class products of the highest quality.
To further the company's adult-use retail strategy, High Park has entered into partnerships with leading retailers through minority investments, strategic collaborations and acquisitions, broadening the portfolio's availability to consumers with the goal of increasing adult-use product sales.
About High Park Company™
Based in Toronto and led by a team with deep experience in cannabis and global consumer brands, High Park develops, produces, sells and distributes a broad-based portfolio of adult-use cannabis brands and products.
Cautionary Note Regarding Forward-looking Statements
This press release contains "forward-looking statements" within the meaning of the U.S. Private Securities Litigation Reform Act of 1995 and "forward-looking information" within the meaning of Canadian securities laws, or collectively, forward-looking statements. Forward-looking statements in this press release may be identified by the use of words such as, "may", "would", "could", "will", "likely", "expect", "anticipate", "believe, "intend", "plan", "forecast", "project", "estimate", "outlook" and other similar expressions, including statements in respect to Tilray's intention to launch new product formats as well as new brands in collaboration with its strategic partners. Forward-looking statements are not a guarantee of future performance and are based upon a number of estimates and assumptions of management in light of management's experience and perception of trends, current conditions and expected developments, as well as other factors that management believes to be relevant and reasonable in the circumstances, including assumptions in respect of current and future market conditions, the current and future regulatory environment and future approvals and permits. Actual results, performance or achievement could differ materially from that expressed in, or implied by, any forward-looking statements in this press release, and, accordingly, you should not place undue reliance on any such forward-looking statements and they are not guarantees of future results. Forward-looking statements involve significant risks, including the risks discussed under the caption "Risk Factors" in Tilray's Quarterly Report on Form 10-Q, which was filed with the Securities and Exchange Commission and Canadian securities regulators on August 13, 2019, for a list of the assumptions, uncertainties and other factors that may cause actual future results or anticipated events to differ materially from those expressed or implied in any forward-looking statements. Tilray does not undertake and specifically declines any obligation to update any forward-looking statements that are included herein, except in accordance with applicable securities laws.
View source version on businesswire.com: https://www.businesswire.com/news/home/20191016005254/en/