SJM Drops 4.8% After Earnings—What Does History Say About the Next Move?


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J.M. Smucker stock tumbled 4.8% following today's earnings. We break down how SJM typically trades on and after earnings day, compare the latest move to historical trends, and highlight key options activity.
Click to view the earnings moves in SJM

SJM Sinks After Earnings—Does the Historical Trend Offer Clues for What’s Next?

The J.M. Smucker Co. (NYSE: SJM) dropped -4.8% following its Q1 2026 earnings release, sliding below what options markets were bracing for (±6.4% expected move). Does today’s reaction fit the pattern for SJM, or could this mark a shift in its usual post-earnings behavior?

A Quick Glance at the Numbers

Net sales fell 1% to $2.1 billion as the company faced higher costs and the impact of brand divestitures. Adjusted earnings per share landed at $1.90, down 22% from last year, while the CEO emphasized "momentum" and raised net sales guidance for the year. Still, Wall Street responded with a sharp sell-off.

How Does Today’s Move Compare to History?

SJM isn’t a stranger to volatile earnings days. In fact, over the last 12 quarters, the stock has averaged a -1.0% return on earnings days—modest, but with some significant outliers (including a -15.6% move last quarter!). Historically, the stock gaps down 58.3% of the time on earnings, and the day’s range tends to offer upside for nimble traders: while the average move from open to low is -2.3%, the average open to high is +3.1%. And notably, two-thirds of the time, the stock closes higher than it opens, despite negative opening gaps more often than not.

For a more detailed look, check the full stats here: SJM historical earnings stock performance.

Table: Historical Stock Performance on Earnings Days

Stock PerformanceEarnings MoveOpen GapOpen to HighOpen to LowOpen to Close
Average Return-1.0%-1.1%+3.1%-2.3%+0.1%
% of Moves Up41.7%41.7%66.7%
% of Moves Down58.3%58.3%33.3%

Table: Absolute Stock Price Movements (Magnitude Only)

Stock PerformanceEarnings MoveOpen GapOpen to HighOpen to LowOpen to Close
Absolute Average Return3.9%3.9%3.1%2.3%2.6%
Max Absolute Return15.6%9.3%6.9%9.7%9.2%
Min Absolute Return0.0%0.0%1.1%0.0%0.1%

How Does SJM Do After Earnings Day?

Interestingly, SJM tends to recover after its earnings drop. Over recent quarters, the stock averaged:

  • +0.8% two days after earnings (with gains 54.5% of the time),
  • +1.1% three days and one week out (with nearly two-thirds of those post-earnings stretches ending in the green),
  • And a mild +0.4% two weeks out (72.7% of those moves higher).
Stock Performance1 Day After Earnings2 Days After Earnings3 Days After Earnings1 Week After Earnings2 Weeks After Earnings
Average Return0.0%+0.8%+1.1%+1.1%+0.4%
% of Moves Up45.5%54.5%63.6%63.6%72.7%
% of Moves Down54.5%45.5%36.4%36.4%27.3%

Options Market: Where’s the Action?

Todays option volume jumped to 5,709 contracts—well above normal. The most actively traded single-leg contract? The 19-Sep-25 100 P, where over a thousand puts changed hands—suggesting some traders may be betting on more downside or hedging existing positions.

AttributeValue
Option Contract19-Sep-25 100 P
Volume1,109
VWAP price1.15
Open interest95
Yesterday's closing price11.35

Takeaway: Is SJM Setting Up for a Bounce?

With today’s drop already pushing the stock well past its average earnings day move, and a historical pattern of upside drift after big down opens, it’ll be worth watching SJM closely in the next few days. Will the bounce play out again, or is this time truly different?

For a deeper dive on SJM’s historical stock performance around earnings, see the SJM historical earnings price movement page.


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