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PRNewswire 5-Feb-2025 9:00 AM
Dr Pepper Blackberry, available today, is the first variety to release
BURLINGTON, Mass., and FRISCO, Texas, Feb. 5, 2025 /PRNewswire/ -- Keurig Dr Pepper (KDP) today unveiled its exciting 2025 new flavor lineup in the U.S., featuring beloved brands such as Dr Pepper®, 7UP®, A&W® and Snapple ®. These new offerings are being introduced after a successful year of KDP flavor innovation in 2024, notably the viral popularity of Dr Pepper Creamy Coconut - the Company's most successful limited-time-offering carbonated soft drink (CSD) to date - and the introduction of Canada Dry Fruit Splash Cherry, which achieved the top spot among all new CSD flavor innovations for the year1.
"Our 2025 cold beverage pipeline builds on our strong track record of delivering successful consumer-centric innovation across our portfolio of legendary brands," said Eric Gorli, President, U.S. Refreshment Beverages at Keurig Dr Pepper. "Our experts, from flavor scientists to trend spotters, have crafted a dynamic lineup across soft drinks, waters, teas and juices that will offer consumers nationwide even more choice through new fruit flavors, modern twists on familiar favorites and zero sugar options."
New flavors launching nationally within KDP's owned cold beverage portfolio include the following:
In addition to its nationwide launches, KDP will introduce a variety of retailer exclusive and regional offerings throughout the year from brands including Sunkist, Crush, Mott's and more. Visit KeurigDrPepper.com or follow Keurig Dr Pepper on Instagram (@keurigdrpepper) to stay up to date with all the latest news about our iconic brands and more throughout the year.
About Keurig Dr Pepper
Keurig Dr Pepper (NASDAQ:KDP) is a leading beverage company in North America, with a portfolio of more than 125 owned, licensed and partner brands and powerful distribution capabilities to provide a beverage for every need, anytime, anywhere. With annual revenue of approximately $15 billion, we hold leadership positions in beverage categories including soft drinks, coffee, tea, water, juice and mixers, and have the #1 single serve coffee brewing system in the U.S. and Canada. Our innovative partnership model builds emerging growth platforms in categories such as premium coffee, energy, sports hydration and ready-to-drink coffee. Our brands include Keurig®, Dr Pepper®, Canada Dry®, Mott's®, A&W®, Snapple®, Peñafiel®, 7UP®, Green Mountain Coffee Roasters®, Clamato®, Core Hydration® and The Original Donut Shop®. Driven by a purpose to Drink Well. Do Good., our 28,000 employees aim to enhance the experience of every beverage occasion and to make a positive impact for people, communities and the planet. For more information, visit www.keurigdrpepper.com and follow us on LinkedIn.
Investors:
Investor Relations
Keurig Dr Pepper
T: 888-340-5287 / IR@kdrp.com
Media:
Katie Gilroy
Keurig Dr Pepper
T: 781-418-3345 / katie.gilroy@kdrp.com
1 Source: Circana Total US - Multi Outlet + Conv Time: Calendar Year 2024 Ending 12-29-24
2 Circana, MULO+C, Calendar Year 2024 $ Sales
3 Circana Market Advantage, Total MULO+C, 52W ending 12.29.24
4 Circana Snapple POS Dollar Sales Data L52W through 12.29.24
5 USDA FoodData Central. Strawberries, raw – up to 91% water content
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SOURCE Keurig Dr Pepper