12-Jun-2026
Herc Holdings (HRI) Receives a Buy from Wells Fargo
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Herc Holdings Inc. Declares Regular Quarterly Dividend of $0.70 per Share
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Herc Holdings is an equipment rental company that was spun out of Hertz Global in 2016. It is currently the third-largest player in North America, after United Rentals and Sunbelt Rentals, with an approximate 6% market share pro forma for its 2025 acquisition of H&E Equipment Services. It serves a similar mix of companies to its peers (industrial, commercial, and residential construction) from its 450 locations targeting the top 100 metropolitan markets in the US. Herc's rental fleet of approximately $7 billion is also similar in composition to its peer group in terms of equipment offered. The company is also pursuing diversification by bundling and increasing specialty solutions for its customer base. Herc's portfolio skews toward local customers versus national accounts (60%/40%).
Herc Holdings Common trades on the NYSE stock market under the symbol HRI.
As of June 12, 2026, HRI stock price climbed to $144.62 with 475,466 million shares trading.
HRI has a beta of 2.02, meaning it tends to be more sensitive to market movements. HRI has a correlation of 0.15 to the broad based SPY ETF.
HRI has a market cap of $4.83 billion. This is considered a Mid Cap stock.
Last quarter Herc Holdings Common reported $1 billion in Revenue and $.21 earnings per share. This beat revenue expectation by $86 million and exceeded earnings estimates by $.58.
In the last 3 years, HRI traded as high as $246.88 and as low as $88.45.
The top ETF exchange traded funds that HRI belongs to (by Net Assets): AIRR, VTI, IWM, VB, VBK.
HRI has underperformed the market in the last year with a return of +23.6%, while SPY returned +24.1%. This shows that you would have done better investing in the overall market (through SPY) over the last year than in HRI shares. However, HRI has outperformed the market in the last 3 month and 2 week periods, returning +31.0% and +8.7%, while SPY returned +11.6% and -1.9%, respectively. This indicates HRI has been having a stronger performance recently.
HRI support price is $137.42 and resistance is $147.60 (based on 1 day standard deviation move). This means that using the most recent 20 day stock volatility and applying a one standard deviation move around the stock's closing price, stastically there is a 67% probability that HRI shares will trade within this expected range on the day.