SF Stock Summary and Trading Ideas (Stifel Financial | NYSE:SF)

Stifel Financial is a diversified financial-services provider that generates revenue from wealth management, investment banking, and lending. The firm was founded in 1890 as a Saint Louis-based full-service brokerage but has been transformed under CEO Ronald Kruszewski through a slew of acquisitions into a globally competitive wealth manager, investment bank, and retail and institutional brokerage. The firm generated $5.5 billion in revenue in 2025, with roughly two-thirds derived from wealth management and one-third derived from trading and investment banking.

Stifel Financial trades on the NYSE stock market under the symbol SF.

As of September 28, 2026, SF stock price climbed to $70.41 with 1,886,860 million shares trading.

SF has a beta of 0.96, meaning it tends to be less sensitive to market movements. SF has a correlation of 0.18 to the broad based SPY ETF.

SF has a market cap of $10.67 billion. This is considered a Large Cap stock.

Last quarter Stifel Financial reported $1 billion in Revenue and $1.42 earnings per share. This beat revenue expectation by $18 million and exceeded earnings estimates by $.05.

In the last 3 years, SF traded as high as $89.83 and as low as $36.54.

The top ETF exchange traded funds that SF belongs to (by Net Assets): IJH, VTI, VB, VBR, VXF.

SF has underperformed the market in the last year with a price return of -3.9% while the SPY ETF gained +17.5%. SF has also underperformed the stock market ETF in the last 3 month and 2 week periods returning -1.0% and -11.7%, respectively, while the SPY returned +4.5% and +0.4%, respectively.

SF support price is $69.16 and resistance is $71.54 (based on 1 day standard deviation move). This means that using the most recent 20 day stock volatility and applying a one standard deviation move around the stock's closing price, stastically there is a 67% probability that SF shares will trade within this expected range on the day.