| Investment Objective: |
The Amplify Small-Mid Cap Equity ETF seeks to provide capital appreciation. The fund invests in high quality U.S.-listed equity securities of companies with small to mid-market capitalizations. For these purposes, the Fund defines a "high quality" security as a company that meets the Sub-Adviser's evaluation process described herein and a small to mid-market capitalization companies. on company in the Russell 2500 Index at the time of purchase. The Fund will primarily invest in common stocks, but may invest in other types of equity securities and/or in real estate investment trusts ("REITs"). The sub-adviser actively manages the Fund by applying an economic return framework that seeks to identify attractively priced small to mid-capitalization companies at all stages of the corporate lifecycle (i.e., the progression of a business over time from its creation to termination) that allocate capital in a way that creates long-term value. |