24-Jul-2026
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Snap is a technology company best known for its marquis social media application, Snapchat, a visual messaging application that has amassed hundreds of millions of users. The app was initially only used to communicate with family and friends through photographs and short videos (known as "Snaps"). Users can now enjoy augmented reality, or AR, lenses, content from famous creators and celebrities, updates about local events, and more. Although the app offers a paid subscription option with premium features, advertising sales produce most of the app's revenue. The firm also sells wearable devices called AR Spectacles, which can capture photos and videos overlayed with AR lenses, but these make up a small portion of Snap's overall sales.
Snap Class A trades on the NYSE stock market under the symbol SNAP.
As of July 24, 2026, SNAP stock price declined to $4.35 with 25,847,396 million shares trading.
SNAP has a beta of 2.22, meaning it tends to be more sensitive to market movements. SNAP has a correlation of 0.20 to the broad based SPY ETF.
SNAP has a market cap of $7.21 billion. This is considered a Mid Cap stock.
Last quarter Snap Class A reported $2 billion in Revenue and -$.05 earnings per share. This beat revenue expectation by $3 million and exceeded earnings estimates by $.02.
In the last 3 years, SNAP traded as high as $17.90 and as low as $3.81.
The top ETF exchange traded funds that SNAP belongs to (by Net Assets): VTI, VB, VBR, VXF, IGV.
SNAP has underperformed the market in the last year with a price return of -55.3% while the SPY ETF gained +17.7%. SNAP has also underperformed the stock market ETF in the last 3 month and 2 week periods returning -23.0% and -7.1%, respectively, while the SPY returned +3.8% and -2.1%, respectively.
SNAP support price is $4.29 and resistance is $4.53 (based on 1 day standard deviation move). This means that using the most recent 20 day stock volatility and applying a one standard deviation move around the stock's closing price, stastically there is a 67% probability that SNAP shares will trade within this expected range on the day.