TBLA Stock Summary and Trading Ideas (Taboola.com Ltd. - | NASDAQ:TBLA)

Taboola is a performance-based native advertising network designed to improve click-through rates and increase monetizable events for advertisers while generating yield for publisher websites. Taboola competes with Google, Amazon, and other advertising networks that display stories and products on websites. The company was founded in 2007 in Israel. It acquired Connexity, a retail advertising network, in 2021, and entered a partnership with Yahoo in 2022, in which it acquired exclusive native advertising rights over Yahoo digital properties in exchange for a 25% equity stake in the company.

Taboola.com Ltd. - trades on the NASDAQ stock market under the symbol TBLA.

As of January 9, 2026, TBLA stock price declined to $4.26 with 1,119,325 million shares trading.

TBLA has a beta of 0.91, meaning it tends to be less sensitive to market movements. TBLA has a correlation of 0.12 to the broad based SPY ETF.

TBLA has a market cap of $1.23 billion. This is considered a Small Cap stock.

Last quarter Taboola.com Ltd. - reported $497 million in Revenue and $.11 earnings per share. This beat revenue expectation by $31 million and exceeded earnings estimates by $.04.

In the last 3 years, TBLA traded as high as $5.00 and as low as $2.16.

The top ETF exchange traded funds that TBLA belongs to (by Net Assets): BSVO, IZRL, VOX, AVSC, FNDC.

TBLA has underperformed the market in the last year with a price return of +17.0% while the SPY ETF gained +19.0%. However, in the short term, TBLA had mixed performance relative to the market. It has outperformed in the last 3 months, returning +34.0% vs +3.7% return in SPY. But in the last 2 weeks, TBLA shares have been beat by the market, returning -5.1% compared to an SPY return of +0.5%.

TBLA support price is $4.18 and resistance is $4.37 (based on 1 day standard deviation move). This means that using the most recent 20 day stock volatility and applying a one standard deviation move around the stock's closing price, stastically there is a 67% probability that TBLA shares will trade within this expected range on the day.