Princess Cruises Expands West Coast Offerings: 70 Sailings, New Destinations, and Enhanced Onboard Experiences Highlight 2027/2028 Season

Broadest-Ever West Coast Deployment to Feature Eight Ships and 13 Itineraries

Princess Cruises is charting an ambitious course for the 2027/2028 season, announcing its largest and most diverse slate of West Coast sailings to date. Spanning from September 2027 to April 2028, eight ships will make a combined 69 departures across 15 unique itineraries—offering a rich blend of tropical escapes, cultural exploration, and culinary adventures to Mexico, Hawaii, and the California Coast.

With departures available from Los Angeles, San Francisco, and Vancouver, guests will have unprecedented access to destinations both familiar and exotic—all with the convenience of skipping long-haul flights and travel hassles.

Mexico, Hawaii, and California: New Adventures, Old Favorites

Mexico: Three Princess ships—Crown, Discovery, and Ruby—will offer 34 departures across four itineraries. Guests can explore up to eight destinations on seven-to-11-day voyages. Itineraries cater to quick getaways as well as immersive, longer escapes, featuring late-night and overnight stays in ports like Cabo San Lucas. With departures from California’s two biggest cities, the cruises provide maximum flexibility for travelers looking for sun, sand, and culture close to home.

Hawaii: For those looking for extended adventures, Crown Princess, Emerald Princess, and Ruby Princess will deliver 18 departures on two different 16-day, island-hopping itineraries. Travelers can explore four Hawaiian Islands and enjoy rich local culture—complete with late evenings in Honolulu and Kona. Roundtrip options from Los Angeles and San Francisco help streamline the journey from the mainland to the Pacific.

California Coast: A record eight ships—including the newly launched Star Princess—will cover nine ports across 17 departures and nine distinct itineraries. These range from short, relaxing trips to culturally rich, longer sailings, featuring stops at both iconic and lesser-known destinations. Some itineraries offer late-night stays in West Coast hubs like San Francisco, San Diego, Seattle, and Victoria.

Authentic Experiences and Award-Winning Culinary Programs Stand Out

Beyond the destinations, Princess Cruises aims to set itself apart with onboard offerings that reflect each region. Think tequila tastings sourced directly from Mexico, hula lessons as part of the celebrated Aloha Spirit program, and wine experiences inspired by California’s vineyards. Dining has also become a marquee attraction: main dining rooms have been honored by Wine Spectator for their global wine programs, and guests aboard Star Princess can attend exclusive Caymus Vineyards Winemaker Dinners and Grard Bertrand Wine Tastings.

This approach deepens the immersive quality of each journey—ensuring guests don’t just visit destinations, but live and taste their stories even before stepping ashore.

Strategic Expansion to Reinforce Market Leadership

With almost 60 years as “Los Angeles’ hometown cruise line,” Princess is doubling down on a familiar yet competitive market. By making use of a diverse fleet and leveraging major departure cities, the cruise line aims to continue its growth story and cater to pent-up demand for local escapes, long-haul adventures, and unique onboard programming.

Takeaway: Princess Cruises Doubles Down on Experience and Accessibility

Princess Cruises’ newly unveiled 2027/2028 West Coast program is more than just an expansion of capacity—it’s a signal that demand for close-to-home, richly immersive travel remains strong. The blend of destination depth, onboard authenticity, and convenient departures is designed to capture the attention of seasoned cruisers and first-timers alike.

For those considering an ocean getaway with a dash of regional culture and culinary flair, this might be the season to set sail—and perhaps take a closer look at how Princess Cruises continues to anchor itself as a leading player in the West Coast market.

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