Wrap’s New Norton Hub Promises Surge in US Production and Regional Innovation: 120+ Jobs and Counter-Drone Tech at the Center
Major Step for US Manufacturing and Defense Tech
Wrap Technologies has inaugurated its new 20,000-square-foot US manufacturing headquarters in Norton, Virginia, with Governor Glenn Youngkin confirmed to join the official ribbon-cutting. This facility marks a turning point for both the company and the Southwest Virginia region, delivering more than 120 new jobs and powering a significant boost in high-tech, made-in-America manufacturing.
Economic Impact: More Than 120 New Jobs and Regional Growth
Backed by $4.1 million in state and regional funding, the Norton hub will add positions in manufacturing, engineering, logistics, and training. The investment stands out as one of Wise County’s most substantial economic development initiatives in recent years, expected to fortify the area’s evolving reputation as a technology and defense sector hub.
| Facility Highlights | Details |
|---|---|
| Job Creation | 120+ new jobs projected |
| Monthly Device Output | Up to 23,000 BolaWrap 150 devices |
| Monthly Cassette Production | 150,000+ cassettes |
| Key Product Expansion | Assembly of 1KC anti-drone kinetic cassette (C-UAS) |
| Innovation Assets | R&D wing, demonstration and training center |
Scaling Production for Law Enforcement and Defense—Made in America
The new site will manufacture up to 23,000 BolaWrap® 150 devices and more than 150,000 cassettes monthly, with scalable capacity as demand increases. Critically, it will serve as the assembly hub for the 1KC kinetic anti-drone cassette—a patent-pending technology that pushes Wrap deeper into the counter-unmanned aerial systems (C-UAS) space. This device aims to address evolving needs of the Department of Defense and Department of Homeland Security by offering wide-area entanglement coverage and rapid, modular deployment across both handheld and autonomous platforms.
R&D and Innovation as Key Differentiators
Beyond its manufacturing mission, the Norton headquarters includes an on-site research and development center, demonstration facilities, and agency training spaces. This infrastructure not only accelerates product iteration but also supports Wrap’s longer-term vision: serving as an innovation pipeline between local talent and national defense needs. It’s a model for regional upskilling, new opportunities, and cross-industry collaboration.
Advanced Product Suite Anchored in Safety and Compliance
Wrap Technologies’ core product—the BolaWrap® 150—is used by more than 1,000 law enforcement agencies in the US and in over 60 countries. Its design offers pre-escalation solutions that do not rely on pain compliance, providing officers critical decision time while minimizing risks. The WrapVision body-worn camera, Wrap Reality VR training simulator, and advanced digital evidence management systems all add to the portfolio, underpinned by US-based manufacturing and a made-in-America roadmap.
Summary Table: Wrap’s Norton Facility Impact
| Key Benefit | Detail |
|---|---|
| Economic Growth | 120+ jobs, major Wise County investment |
| Defense Readiness | C-UAS 1KC cassette assembly and scaling capacity |
| Innovation Hub | On-site R&D and training facilities |
| Supply Chain | Strengthened domestic production, resilience |
| Product Portfolio | BolaWrap 150, WrapVision, Wrap Reality VR |
Looking Ahead: Aligning With National Security and Shareholder Value
The official opening of Wrap’s Norton facility signals more than expanded capacity; it represents a pivotal strategic move. By rooting innovation and manufacturing in Southwest Virginia, Wrap positions itself to better align with homeland security, create direct economic impact, and strengthen shareholder value. The site’s focus on both immediate output and future scaling points to ambitions that extend beyond today’s ribbon-cutting, suggesting investors and local communities alike have reason to watch this development closely.
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