BRC Class A (BRCC) closed at $12.15 on October 28, 2026, up 4.7% from the previous close, on volume of 165,559 shares (30-day average 110,832).
Data as of October 28, 2026.
Market Chameleon (Tue, 13-Oct 7:22 AM ET)
Business Wire (Tue, 13-Oct 6:00 AM ET)
BRC Inc. Announces 1-for-10 Reverse Stock Split
Business Wire (Mon, 10-Aug 6:00 AM ET)
BRC Inc. Reports Second Quarter 2026 Financial Results
Business Wire (Mon, 3-Aug 4:15 PM ET)
BRCC Sees Adjusted EBITDA Surge 717.9% on Strong Wholesale, Breaks Even for Q1 2026
Market Chameleon (Tue, 5-May 6:31 AM ET)
BRC Inc is a veteran-controlled company that serves premium coffee, content, and merchandise to active military, veterans, and first responders. It is committed to producing great coffee that consumers love, and high-quality merchandise that enables its community to showcase its brand. Its omnichannel distribution has three components: Direct to Consumer channel includes its e-commerce business, through which consumers order products online and products are shipped to them, Its wholesale channel includes products sold to an intermediary such as convenience, grocery, drug, and mass merchandise stores, who in turn sell those products to consumers, and Outpost channel includes revenue from its Company-operated and franchised Black Rifle Coffee retail coffee shop locations.
BRC Class A trades on the NYSE stock market under the symbol BRCC.
As of October 28, 2026, BRCC stock price climbed to $12.15 with 165,559 million shares trading.
BRCC has a beta of 0.99, meaning it tends to be less sensitive to market movements. BRCC has a correlation of 0.03 to the broad based SPY ETF.
BRCC has a market cap of $173.08 million. This is considered a Micro Cap stock.
Last quarter BRC Class A reported $107 million in Revenue and $.00 earnings per share. This beat revenue expectation by $3 million and exceeded earnings estimates by $.10.
In the last 3 years, BRCC traded as high as $71.40 and as low as $6.00.
The top ETF exchange traded funds that BRCC belongs to (by Net Assets): IWM, VTI, VXF, IWN, VTWO.
BRCC has underperformed the market in the last year with a return of -12.0%, while SPY returned +13.8%. This shows that you would have done better investing in the overall market (through SPY) over the last year than in BRCC shares. However, BRCC has outperformed the market in the last 3 month and 2 week periods, returning +22.7% and +20.8%, while SPY returned +4.8% and -0.7%, respectively. This indicates BRCC has been having a stronger performance recently.
BRCC support price is $11.17 and resistance is $12.03 (based on 1 day standard deviation move). This means that using the most recent 20 day stock volatility and applying a one standard deviation move around the stock's closing price, stastically there is a 67% probability that BRCC shares will trade within this expected range on the day.