Harley-Davidson (HOG) closed at $31.22 on October 30, 2026, up 2.9% from the previous close, on volume of 2,975,264 shares (30-day average 2,006,115).
Data as of October 30, 2026.
30-Oct-2026
TipRanks (Fri, 30-Oct 8:12 AM ET)
Wells Fargo Releases a Sell Rating on Harley-Davidson (HOG)
TipRanks (Fri, 30-Oct 7:36 AM ET)
TipRanks (Fri, 30-Oct 6:10 AM ET)
TipRanks (Fri, 30-Oct 5:20 AM ET)
Analysts Offer Insights on Consumer Cyclical Companies: Harley-Davidson (HOG) and Amazon (AMZN)
TipRanks (Fri, 30-Oct 5:00 AM ET)
Harley-Davidson raises FY26 outlook despite Q3 profit erosion
Seeking Alpha News (Thu, 29-Oct 9:19 AM ET)
Electric motorcycle maker LiveWire warns that it may not survive
Seeking Alpha News (Thu, 29-Oct 9:00 AM ET)
Market Chameleon (Thu, 29-Oct 3:57 AM ET)
Harley-Davidson Raises Outlook Following Strong Q3 Results
TipRanks (Thu, 29-Oct 7:18 AM ET)
Harley-Davidson Reports Third Quarter Financial Results And Raises HDMC and HDFS Guidance
PRNewswire (Thu, 29-Oct 7:10 AM ET)
Harley-Davidson is a leading global manufacturer of heavyweight motorcycles across the custom, cruising, and touring categories, as well as related merchandise, parts, and accessories. In recent years, the firm has expanded into the adventure touring market with its Pan America model, into electric with the LiveWire brand, and is returning to smaller-displacement bikes with the Sprint. Its captive finance arm, Harley-Davidson Financial Services, provides wholesale financing to dealers and retail financing and insurance brokerage services to customers. Harley captured around 34% of the heavyweight domestic market in 2025.
Harley-Davidson trades on the NYSE stock market under the symbol HOG.
As of October 30, 2026, HOG stock price climbed to $31.22 with 2,975,264 million shares trading.
HOG has a beta of 0.80, meaning it tends to be less sensitive to market movements. HOG has a correlation of 0.07 to the broad based SPY ETF.
HOG has a market cap of $3.25 billion. This is considered a Mid Cap stock.
Last quarter Harley-Davidson reported $964 million in Revenue and $.40 earnings per share. This fell short of revenue expectation by $-102 million and missed earnings estimates by -$.07.
In the last 3 years, HOG traded as high as $44.16 and as low as $17.09.
The top ETF exchange traded funds that HOG belongs to (by Net Assets): AVUV, IJH, VTI, DFSV, VB.
HOG has outperformed the market in the last year with a price return of +19.9% while the SPY ETF gained +12.3%. HOG has also outperformed the stock market ETF in the last 3 month and 2 week periods returning +27.5% and +16.7%, respectively, while the SPY returned +2.1% and -1.0%, respectively.
HOG support price is $29.52 and resistance is $31.15 (based on 1 day standard deviation move). This means that using the most recent 20 day stock volatility and applying a one standard deviation move around the stock's closing price, stastically there is a 67% probability that HOG shares will trade within this expected range on the day.
