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Jeffs Brands Ltd is an e-commerce CPG company, operating on Amazon. The company serves as the holding company of other e-commerce companies, Smart Repair Pro, Purex, and Top Rank, that operate online stores for the sale of various consumer products on Amazon online marketplace, utilizing the FBA model. The company has five wholly-owned subsidiaries: Smart Repair Pro, Purex, Top Rank, Fort and Jeffs' Brands Holdings. The company also utilizes internal methodologies to analyze sales data and patterns on Amazon to identify existing stores, niches, and products that have the potential for development and growth, and for maximizing sales of existing proprietary products.
Jeffs Brands trades on the NASDAQ stock market under the symbol JFBR.
As of December 24, 2025, JFBR stock price climbed to $1.03 with 59,917 million shares trading.
JFBR has a beta of 1.00, meaning it tends to be less sensitive to market movements. JFBR has a correlation of 0.02 to the broad based SPY ETF.
JFBR has a market cap of $695,631.00. This is considered a Sub-Micro Cap stock.
In the last 3 years, JFBR traded as high as $3,016.50 and as low as $.99.
JFBR has underperformed the market in the last year with a price return of -97.7% while the SPY ETF gained +17.3%. JFBR has also underperformed the stock market ETF in the last 3 month and 2 week periods returning -75.8% and -29.0%, respectively, while the SPY returned +4.4% and +1.4%, respectively.
JFBR support price is $.88 and resistance is $1.14 (based on 1 day standard deviation move). This means that using the most recent 20 day stock volatility and applying a one standard deviation move around the stock's closing price, stastically there is a 67% probability that JFBR shares will trade within this expected range on the day.