SCOR Stock Summary and Trading Ideas (Comscore | NASDAQ:SCOR)

comScore Inc is a information and analytics company that measures advertising, content, and the consumer audiences of each, across media platforms. It create products using a data platform that combines information on digital platforms (connected televisions, mobile devices, tablets and computers), televisions, direct to consumer applications, and movie screens with demographics and other descriptive information. The company has developed proprietary data science that enables measurement of person-level and household-level audiences, removing duplicated viewing across devices and over time. Its segments include Content & Ad Measurement and Research & Insight Solutions of which the Content & Ad Measurement segment derives the majority of the revenue.

What symbol and exchange does Comscore shares trade?

Comscore trades on the NASDAQ stock market under the symbol SCOR.

What is Comscore stock price doing today?

As of August 12, 2026, SCOR stock price climbed to $7.18 with 49,178 million shares trading.

What is Comscore's Beta?

SCOR has a beta of 1.70, meaning it tends to be more sensitive to market movements. SCOR has a correlation of 0.09 to the broad based SPY ETF.

How much is Comscore worth?

SCOR has a market cap of $108.37 million. This is considered a Micro Cap stock.

How much money does Comscore make?

Last quarter Comscore reported $85 million in Revenue and -$.41 earnings per share. This fell short of revenue expectation by $-122,000 and missed earnings estimates by -$.81.

What is the highest and lowest price Comscore traded in the last 3 year period?

In the last 3 years, SCOR traded as high as $20.97 and as low as $4.39.

What are the top ETFs holding Comscore?

The top ETF exchange traded funds that SCOR belongs to (by Net Assets): VTI, VXF, BUSM, ONEQ, IWC.

Is Comscore (SCOR) a good investment?

SCOR has underperformed the market in the last year with a price return of +14.9% while the SPY ETF gained +22.7%. SCOR has also underperformed the stock market ETF in the last 3 month and 2 week periods returning -0.1% and -6.4%, respectively, while the SPY returned +4.7% and +4.3%, respectively.

What are the support and resistance levels for Comscore (SCOR)?

SCOR support price is $6.74 and resistance is $7.60 (based on 1 day standard deviation move). This means that using the most recent 20 day stock volatility and applying a one standard deviation move around the stock's closing price, stastically there is a 67% probability that SCOR shares will trade within this expected range on the day.