Expand SO Menu
SO MENU

SO Stock Summary and Trading Ideas (Southern Company | NYSE:SO)

Charts for Today's Stock Price and Implied Volatility in Southern Company

Stock Price & Volume | Full Chart

30-Day Implied Volatility | IV30 Full Chart

Trade Ideas for Best Option Strategies for SO by Theoretical Edge and Win Rates

Sentiment

Trading Statistics

Key Ratios

Southern Company (SO) Frequently Asked Questions

What does Southern Company do?

Southern is one of the largest utilities in the US. The company serves 9 million customers with vertically integrated electric utilities in three states and natural gas distribution utilities in four states. It owns 50 gigawatts of rate-regulated generating capacity, primarily for serving customers in Georgia, Alabama, and Mississippi. Subsidiary Southern Power owns 13 gigawatts of natural gas generation and renewable energy across the U.S. and sells the electricity primarily under long-term contracts.

What symbol and exchange does Southern Company shares trade?

Southern Company trades on the NYSE stock market under the symbol SO.

What is Southern Company stock price doing today?

As of March 6, 2025, SO stock price climbed to $88.72 with 4,947,809 million shares trading.

What is Southern Company's Beta?

SO has a beta of -0.07, meaning it tends to be less sensitive to market movements. SO has a correlation of 0.00 to the broad based SPY ETF.

How much is Southern Company worth?

SO has a market cap of $97.31 billion. This is considered a Large Cap stock.

How much money does Southern Company make?

Last quarter Southern Company reported $6 billion in Revenue and $.50 earnings per share. This beat revenue expectation by $441 million and missed earnings estimates by -$.01.

What is the highest and lowest price Southern Company traded in the last 3 year period?

In the last 3 years, SO traded as high as $94.45 and as low as $58.85.

What are the top ETFs holding Southern Company?

The top ETF exchange traded funds that SO belongs to (by Net Assets): VTI, VOO, XLU, SPY, IVV.

Is Southern Company (SO) a good investment?

SO has outperformed the market in the last year with a price return of +34.7% while the SPY ETF gained +14.3%. SO has also outperformed the stock market ETF in the last 3 month and 2 week periods returning +3.8% and +2.6%, respectively, while the SPY returned -5.3% and -6.6%, respectively.

What are the support and resistance levels for Southern Company (SO)?

SO support price is $87.61 and resistance is $89.69 (based on 1 day standard deviation move). This means that using the most recent 20 day stock volatility and applying a one standard deviation move around the stock's closing price, stastically there is a 67% probability that SO shares will trade within this expected range on the day.