VRA Stock Summary and Trading Ideas (Vera Bradley | NASDAQ:VRA)

Vera Bradley Inc designs women's handbags, luggage, and travel items, fashion and home accessories, and gifts. Each category comprises a substantial component of total sales, with the bags category comprising the majority of the company's sales are made directly to customers through Vera Bradley's retail stores and e-commerce sites. The company also has a substantial wholesale business selling to specialty retail and department stores. Almost all company sales are in the United States. Vera Bradley uses third-party manufacturers in Asia to produce its products, and the company distributes the products through its distribution center in Indiana. The Company has three reportable segments: Vera Bradley Direct and Vera Bradley Indirect.

Vera Bradley trades on the NASDAQ stock market under the symbol VRA.

As of September 4, 2026, VRA stock price climbed to $3.35 with 89,866 million shares trading.

VRA has a beta of 0.94, meaning it tends to be less sensitive to market movements. VRA has a correlation of 0.03 to the broad based SPY ETF.

VRA has a market cap of $95.27 million. This is considered a Micro Cap stock.

Last quarter Vera Bradley reported $56 million in Revenue and -$.09 earnings per share. This beat revenue expectation by $7 million and exceeded earnings estimates by $.24.

In the last 3 years, VRA traded as high as $8.35 and as low as $1.39.

The top ETF exchange traded funds that VRA belongs to (by Net Assets): VTI, AVUV, VXF, DFAS, BSVO.

VRA has outperformed the market in the last year with a price return of +53.7% while the SPY ETF gained +19.8%. However, in the short term, VRA had mixed performance relative to the market. It has underperformed in the last 3 months, returning +0.9% vs +2.0% return in SPY. But in the last 2 weeks, VRA shares have fared better than the market returning +6.3% compared to SPY +0.6%.

VRA support price is $3.19 and resistance is $3.37 (based on 1 day standard deviation move). This means that using the most recent 20 day stock volatility and applying a one standard deviation move around the stock's closing price, stastically there is a 67% probability that VRA shares will trade within this expected range on the day.