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The Fund invests at least 80% of its net assets in equity securities of companies that are relevant to the Fund s investment theme of disruptive commerce. The Fund invests predominantly in common stock. The Fund s investment theme of disruptive commerce are those that the investment manager believes are substantially focused on and/or are expected to substantially benefit from electronic commerce (or e-commerce ), auctions, the sharing economy, electronic payment capabilities ( e-payments ), drop shipping, direct marketing or significant decreases in transport and delivery costs, all of which provide the customer with a more customized, secure and time efficient buying process. These companies may include retailers, payment companies, logistics and delivery companies, software companies that focus on multi-channel capabilities, as well as companies utilizing innovative marketing methods. Developments relevant to the disruptive commerce theme can extend from benefits to the consumer to benefits for businesses and business commerce.
Franklin Disruptive Commerce ETF trades on the BATS stock market under the symbol BUYZ.
As of August 13, 2026, BUYZ stock price was flat at $36.37 with 32 million shares trading.
BUYZ has a market cap of $5.46 million. This is considered a Sub-Micro Cap stock.
In the last 3 years, BUYZ traded as high as $44.78 and as low as $22.85.
BUYZ has underperformed the market in the last year with a price return of -14.0% while the SPY ETF gained +22.1%. However, in the short term, BUYZ had mixed performance relative to the market. It has outperformed in the last 3 months, returning +7.0% vs +5.5% return in SPY. But in the last 2 weeks, BUYZ shares have been beat by the market, returning +4.5% compared to an SPY return of +6.5%.
BUYZ support price is $35.86 and resistance is $36.89 (based on 1 day standard deviation move). This means that using the most recent 20 day stock volatility and applying a one standard deviation move around the stock's closing price, stastically there is a 67% probability that BUYZ shares will trade within this expected range on the day.
