DLX Stock Summary and Trading Ideas (Deluxe | NYSE:DLX)

Deluxe Corp is principally a payments and data company. Its reportable segments are: Merchant Services, B2B Payments, Data Solutions, and Print. Maximum revenue is derived from its Print segment, which provides printed personal and business checks, business essentials, as well as branded promotional, print, apparel, and digital storefront solutions. The Merchant Services segment provides electronic credit and debit card authorization, payment systems, and processing services. The B2B segment offers treasury management solutions, integrated accounts payable disbursements, and fraud and security services, and the Data Solutions segment offers data, analytics, and marketing services, as well as financial institution profitability reporting and business incorporation services.

Deluxe trades on the NYSE stock market under the symbol DLX.

As of August 28, 2026, DLX stock price climbed to $23.64 with 257,621 million shares trading.

DLX has a beta of 0.23, meaning it tends to be less sensitive to market movements. DLX has a correlation of 0.01 to the broad based SPY ETF.

DLX has a market cap of $1.08 billion. This is considered a Small Cap stock.

Last quarter Deluxe reported $499 million in Revenue and $.87 earnings per share. This beat revenue expectation by $12 million and exceeded earnings estimates by $.08.

In the last 3 years, DLX traded as high as $32.07 and as low as $13.61.

The top ETF exchange traded funds that DLX belongs to (by Net Assets): IJR, VTI, IWM, VB, VBR.

DLX has outperformed the market in the last year with a price return of +28.1% while the SPY ETF gained +19.7%. However, in the short term, DLX had mixed performance relative to the market. It has underperformed in the last 3 months, returning -1.2% vs +2.2% return in SPY. But in the last 2 weeks, DLX shares have fared better than the market returning -0.5% compared to SPY -0.9%.

DLX support price is $23.09 and resistance is $24.08 (based on 1 day standard deviation move). This means that using the most recent 20 day stock volatility and applying a one standard deviation move around the stock's closing price, stastically there is a 67% probability that DLX shares will trade within this expected range on the day.