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Helen Of Troy Ltd is a consumer products company offering creative products and solutions for its customers through a diversified portfolio of brands. It has two operating segments: Home and Outdoor segment provides a broad range of consumer products for home activities such as food preparation, cooking, cleaning, and organization; as well as products for outdoor and on-the-go activities such as hydration, food storage, backpacks, and travel gear, and The Beauty and Wellness segment provides beauty and wellness products including mass and prestige market beauty appliances, prestige market liquid-based hair and personal care products, and wellness devices including thermometers, water and air filtration systems, humidifiers, and fans.
Helen Of Troy trades on the NASDAQ stock market under the symbol HELE.
As of August 6, 2026, HELE stock price declined to $28.82 with 304,150 million shares trading.
HELE has a beta of 1.89, meaning it tends to be more sensitive to market movements. HELE has a correlation of 0.13 to the broad based SPY ETF.
HELE has a market cap of $671.28 million. This is considered a Small Cap stock.
Last quarter Helen Of Troy reported $402 million in Revenue and $.17 earnings per share. This beat revenue expectation by $27 million and exceeded earnings estimates by $.19.
In the last 3 years, HELE traded as high as $138.10 and as low as $13.85.
The top ETF exchange traded funds that HELE belongs to (by Net Assets): VTI, IWM, AVUV, FNDA, VXF.
HELE has outperformed the market in the last year with a return of +26.7%, while the SPY ETF gained +23.6%. In the last 3 month period, HELE beat the market returning +20.6%, while SPY returned +6.5%. However, in the most recent 2 weeks HELE has underperformed the stock market by returning +2.2%, while SPY returned +2.8%.
HELE support price is $28.49 and resistance is $30.63 (based on 1 day standard deviation move). This means that using the most recent 20 day stock volatility and applying a one standard deviation move around the stock's closing price, stastically there is a 67% probability that HELE shares will trade within this expected range on the day.
