Lamar Advertising Company - Class A (LAMR) closed at $155.14 on October 28, 2026, up 0.1% from the previous close, on volume of 352,962 shares (30-day average 548,557).
Data as of October 28, 2026.
28-Oct-2026
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Lamar Advertising Company Announces Second Quarter Ended June 30, 2026 Operating Results
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Lamar Advertising Co is an outdoor advertising company that operates as a real estate investment trust. It is engaged in the outdoor advertising business, operating outdoor advertising displays and logo signs mainly near highway exits, delivering brand-name information on available gas, food, lodging, and camping services. Included in the company's logo sign business are tourism signing contracts. It also provides transit advertising services in airport terminals, on bus shelters, benches, and buses. The company manages its operations through three operating segments: Billboard, which generates maximum revenue, Logo, and Transit Advertising. Geographically, it operates in the United States and Canada.
Lamar Advertising Company - Class A trades on the NASDAQ stock market under the symbol LAMR.
As of October 28, 2026, LAMR stock price climbed to $155.14 with 352,962 million shares trading.
LAMR has a beta of 0.45, meaning it tends to be less sensitive to market movements. LAMR has a correlation of 0.05 to the broad based SPY ETF.
LAMR has a market cap of $15.74 billion. This is considered a Large Cap stock.
Last quarter Lamar Advertising Company - Class A reported $617 million in Revenue and $1.58 earnings per share. This beat revenue expectation by $10 million and missed earnings estimates by -$.63.
In the last 3 years, LAMR traded as high as $166.33 and as low as $80.34.
The top ETF exchange traded funds that LAMR belongs to (by Net Assets): VNQ, IJH, VTI, VB, VXF.
LAMR has outperformed the market in the last year with a price return of +34.8% while the SPY ETF gained +13.8%. However, in the short term, LAMR had mixed performance relative to the market. It has underperformed in the last 3 months, returning -2.6% vs +4.8% return in SPY. But in the last 2 weeks, LAMR shares have fared better than the market returning +5.9% compared to SPY -0.7%.
LAMR support price is $153.16 and resistance is $156.88 (based on 1 day standard deviation move). This means that using the most recent 20 day stock volatility and applying a one standard deviation move around the stock's closing price, stastically there is a 67% probability that LAMR shares will trade within this expected range on the day.