Balanced Risk/Reward Keeps VF Corp at Hold as Brand Momentum Improves but Price Target Remains $18
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VF designs, produces, and distributes branded apparel, footwear, and accessories. Its apparel categories are active, outdoor, and work. Its portfolio of 10 brands includes Vans, The North Face, Timberland, and Altra. VF markets its products in the Americas, Europe, and Asia-Pacific through wholesale sales to retailers, e-commerce, and branded stores owned by the company and partners. Tracing its roots to 1899, the company has evolved through many brand acquisitions and divestitures.
V.F. trades on the NYSE stock market under the symbol VFC.
As of July 14, 2026, VFC stock price declined to $16.78 with 1,060,950 million shares trading.
VFC has a beta of 1.67, meaning it tends to be more sensitive to market movements. VFC has a correlation of 0.18 to the broad based SPY ETF.
VFC has a market cap of $6.58 billion. This is considered a Mid Cap stock.
Last quarter V.F. reported $2 billion in Revenue and $.00 earnings per share. This beat revenue expectation by $38 million and exceeded earnings estimates by $.01.
In the last 3 years, VFC traded as high as $29.02 and as low as $9.41.
The top ETF exchange traded funds that VFC belongs to (by Net Assets): VTI, IJH, VB, VBR, AVUV.
VFC has outperformed the market in the last year with a return of +39.0%, while the SPY ETF gained +21.6%. However, in the most recent history, VFC shares have underperformed the stock market with its stock returning -8.5% in the last 3 month period and +0.5% for the last 2 week period, while SPY has returned +9.7% and +1.4%, respectively.
VFC support price is $16.42 and resistance is $17.35 (based on 1 day standard deviation move). This means that using the most recent 20 day stock volatility and applying a one standard deviation move around the stock's closing price, stastically there is a 67% probability that VFC shares will trade within this expected range on the day.