PLNT Stock Summary and Trading Ideas (Planet Fitness | NYSE:PLNT)

Planet Fitness Inc is a franchisor and operator of fitness centers in the United States. The company's reportable segments are Franchise, Corporate-owned stores, and Equipment. Franchise segment includes operations related to its franchising business in the United States, Puerto Rico, Canada, Panama, Mexico and Australia, Corporate-owned stores segment includes operations with respect to all corporate-owned stores throughout the United States and Canada, and The Equipment segment includes the sale of equipment to franchisee-owned stores in the U.S. The firm generates a majority of its revenue from the Corporate-owned stores segment.

Planet Fitness trades on the NYSE stock market under the symbol PLNT.

As of January 12, 2026, PLNT stock price declined to $100.59 with 3,730,806 million shares trading.

PLNT has a beta of 0.34, meaning it tends to be less sensitive to market movements. PLNT has a correlation of 0.04 to the broad based SPY ETF.

PLNT has a market cap of $8.35 billion. This is considered a Mid Cap stock.

Last quarter Planet Fitness reported $330 million in Revenue and $.80 earnings per share. This beat revenue expectation by $6 million and exceeded earnings estimates by $.07.

In the last 3 years, PLNT traded as high as $114.47 and as low as $44.13.

The top ETF exchange traded funds that PLNT belongs to (by Net Assets): VTI, IJH, VB, VBK, VXF.

PLNT has underperformed the market in the last year with a price return of -0.8% while the SPY ETF gained +21.0%. However, in the short term, PLNT had mixed performance relative to the market. It has outperformed in the last 3 months, returning +7.4% vs +6.8% return in SPY. But in the last 2 weeks, PLNT shares have been beat by the market, returning -8.1% compared to an SPY return of +1.1%.

PLNT support price is $104.88 and resistance is $108.82 (based on 1 day standard deviation move). This means that using the most recent 20 day stock volatility and applying a one standard deviation move around the stock's closing price, stastically there is a 67% probability that PLNT shares will trade within this expected range on the day.