SMPL Stock Summary and Trading Ideas (Simply Good Foods Company | NASDAQ:SMPL)

The Simply Good Foods Co Company is a consumer packaged food and beverage company that develops, markets, and sells protein bars, ready-to-drink protein shakes, sweet and salty snacks, and confectionery products under the Quest, Atkins, and OWYN brands. The products target consumers seeking protein-rich foods with limited sugars and carbohydrates, with OWYN offering plant-based and allergen-tested options. The company distributes mainly in North America through grocery, club, mass merchandise, e-commerce, and specialty channels. It operates two segments: Quest and Atkins, and OWYN. The company operates in North America and internationally, with the majority of revenue coming from North America.

What symbol and exchange does Simply Good Foods Company shares trade?

Simply Good Foods Company trades on the NASDAQ stock market under the symbol SMPL.

What is Simply Good Foods Company stock price doing today?

As of February 6, 2026, SMPL stock price declined to $17.24 with 462,255 million shares trading.

What is Simply Good Foods Company's Beta?

SMPL has a beta of 0.38, meaning it tends to be less sensitive to market movements. SMPL has a correlation of 0.04 to the broad based SPY ETF.

How much is Simply Good Foods Company worth?

SMPL has a market cap of $1.60 billion. This is considered a Small Cap stock.

How much money does Simply Good Foods Company make?

Last quarter Simply Good Foods Company reported $340 million in Revenue and $.39 earnings per share. This beat revenue expectation by $2 million and exceeded earnings estimates by $.04.

What is the highest and lowest price Simply Good Foods Company traded in the last 3 year period?

In the last 3 years, SMPL traded as high as $43.00 and as low as $16.92.

What are the top ETFs holding Simply Good Foods Company?

The top ETF exchange traded funds that SMPL belongs to (by Net Assets): IJR, VTI, VB, IWM, VBR.

Is Simply Good Foods Company (SMPL) a good investment?

SMPL has underperformed the market in the last year with a price return of -53.2% while the SPY ETF gained +14.9%. SMPL has also underperformed the stock market ETF in the last 3 month and 2 week periods returning -16.2% and -17.5%, respectively, while the SPY returned +1.7% and -0.2%, respectively.

What are the support and resistance levels for Simply Good Foods Company (SMPL)?

SMPL support price is $16.88 and resistance is $17.86 (based on 1 day standard deviation move). This means that using the most recent 20 day stock volatility and applying a one standard deviation move around the stock's closing price, stastically there is a 67% probability that SMPL shares will trade within this expected range on the day.