Hasbro (HAS) closed at $118.68 on October 28, 2026, up 0.3% from the previous close, on volume of 2,527,659 shares (30-day average 2,253,263).
Data as of October 28, 2026.
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Hasbro is a branded play company that provides children and families worldwide with entertainment offerings based on a world-class brand portfolio. From toys and games to television programming, motion pictures, and licensing, Hasbro reaches customers by leveraging well-known brands such as Transformers, Peppa Pig, and Magic: The Gathering. The firm acquired EOne in 2019, bolting on popular family properties like Peppa Pig and PJ Masks, and has since divested noncore lines from the tie-up. Furthermore, adding Dungeons & Dragons Beyond in 2022 gave the firm access to a digital game platform with millions of registered accounts.
Hasbro trades on the NASDAQ stock market under the symbol HAS.
As of October 28, 2026, HAS stock price climbed to $118.68 with 2,527,659 million shares trading.
HAS has a beta of 0.17, meaning it tends to be less sensitive to market movements. HAS has a correlation of 0.01 to the broad based SPY ETF.
HAS has a market cap of $16.74 billion. This is considered a Large Cap stock.
Last quarter Hasbro reported $2 billion in Revenue and $2.90 earnings per share. This beat revenue expectation by $120 million and exceeded earnings estimates by $1.05.
In the last 3 years, HAS traded as high as $121.04 and as low as $42.66.
The top ETF exchange traded funds that HAS belongs to (by Net Assets): VTI, VOO, BLCR, VB, RSP.
HAS has outperformed the market in the last year with a price return of +55.6% while the SPY ETF gained +13.8%. HAS has also outperformed the stock market ETF in the last 3 month and 2 week periods returning +31.8% and +23.7%, respectively, while the SPY returned +4.8% and -0.7%, respectively.
HAS support price is $116.21 and resistance is $120.45 (based on 1 day standard deviation move). This means that using the most recent 20 day stock volatility and applying a one standard deviation move around the stock's closing price, stastically there is a 67% probability that HAS shares will trade within this expected range on the day.
